UK & Ireland Manufacturers - Turkiye Market Entry Partner
Partnership model

For manufacturers who want more than just to ship products into Turkiye

ER Medical works with manufacturers that are serious about entering Turkiye by bringing clinical access, pharmacy reach, and regulatory management together under one coordinated structure.

01

Manufacturer-first model

Designed around long-term brand building rather than short-term resale activity.

02

Single point of coordination

Clinical, regulatory, and commercial workstreams are managed together rather than in isolation.

03

Structured entry from day one

The process moves in a planned sequence from market assessment through field activation.

Who we work with

This model is not for every brand, but it is built for the right one

ER Medical works with manufacturers that want to enter Turkiye in a structural and lasting way, not simply as a short-term trial.

Medical device and supplement manufacturers

UK- or Ireland-based brands with CE-certified products or products that may fall within TITCK scope.

Those who see Turkiye as a priority market

Manufacturers looking for sustainable presence in clinical and pharmacy channels rather than a one-off export transaction.

Those who take regulation seriously

Brands that want to establish TITCK compliance correctly from the outset and avoid issues later in the process.

Not the right fit for this model

Bulk export models driven only by price advantage

Brands planning short-term trial sales only

Approaches that ignore regulatory compliance

Working process

Four steps from partnership application to market activation

Each step is sequenced to support the next. Rather than an unprepared entry, the process is designed for a planned and coordinated launch.

01

Assess product and market fit

We analyse category, regulatory route, and channel potential together to build a realistic entry strategy for Turkiye.

02

Build the entry plan together

Regulatory, clinical, and commercial workstreams are aligned before launch. It becomes clear which channel should activate and when.

03

Open channels in a coordinated way

Physician networks, clinics, distributors, and the pharmacy platform are activated not all at once, but in the right order and with coordination.

04

Grow in a measured and sustainable way

Performance is tracked and optimised through a partnership model designed for long-term market presence.

What we provide

Not disconnected services, but an integrated entry model

When manufacturers work with ER Medical, they gain a single point of coordination. Regulatory, clinical, and commercial processes are not followed separately; they move together.

Regulatory route analysis and launch planning

TITCK requirements, licensing, and import processes are managed end-to-end.

Clinical and medical network access

Physician and clinic relationships are activated to introduce the product in the right clinical context.

Pharmacy platform access

Product visibility and listing support on the national ordering platform reaching 24,000-30,000 pharmacies.

Sales route and distributor coordination

Commercial route design and field execution support across specialist and distribution channels.

Next step

Let us assess your route into Turkiye together

Share your product category, current situation, and objectives. Let us review together how you should enter Turkiye and which steps should come first.