The right structure, the right people, the right moment for manufacturers entering Turkiye
ER Medical was established to help medical and supplement manufacturers in the UK and Ireland enter the Turkish market with confidence and for the long term. We do this not as an intermediary, but as a genuine market-entry partner.
01
Direct clinic and physician network
Established relationships with private clinics and specialist physicians help your product land in trusted hands from day one.
02
Access to 24,000-30,000 pharmacies
A direct route into Turkiye's national pharmacy ordering platform gives your product broader in-country visibility.
03
End-to-end regulatory management
TITCK processes are handled with active execution discipline, not passive advisory support.
The opportunity was clear, but the right structure was missing
Turkiye is one of Europe's fastest-growing healthcare markets. Manufacturers from the UK and Ireland can see the opportunity, but most pull back before making the right move. The problem is rarely product quality; it is regulatory complexity, lack of local trust, and gaps in channel access.
ER Medical was founded to close exactly that gap. Not as a distributor focused only on import activity, but as a market-entry partner that coordinates clinical credibility, pharmacy access, and regulatory execution within one structured model.
We build market entry on three foundations
Each one matters on its own; together they become powerful. When clinical networks, pharmacy access, and regulatory management run under one model, the result becomes a real route into market.
Clinical and physician network
Our relationships with leading private clinics and specialist physicians in Turkiye help your product be introduced in the right context and by the right people. In foreign markets, success often depends not only on the product itself, but on the people willing to stand behind it.
National pharmacy platform
We have direct access to the national online platform used by 24,000-30,000 pharmacies across Turkiye to source products. That gives your product a route to listing, ordering, and physical shelf presence nationwide. Many foreign brands spend years trying to reach this point.
End-to-end regulatory management
We do not simply advise on licensing, GMP alignment, import permissions, and reimbursement processes; we actively take ownership of them. Every step required to meet TITCK expectations is managed with execution discipline and a focus on reducing avoidable delay.
Beyond distribution, a structured market-entry partner
It is not difficult to find a distributor in Turkiye. The hard part is finding a partner that can manage clinical credibility, pharmacy access, and regulatory execution at the same time under one coordination model. That is what we do.
Not an intermediary, but a partner
We do more than bring your product into Turkiye. We manage the clinical, commercial, and regulatory workstreams together to build your market presence.
Credible footing from day one
Through our physician network and clinic relationships, your product begins not with a cold listing, but with a warm and trusted clinical context.
Long-term structure
Our model is built around sustainable market presence rather than short-term resale. We work with brands that want to build lasting traction in Turkiye.
A clean and functional structure built around specialist accountability
We work through a hybrid model that combines in-house commercial leadership with independent medical, regulatory, and operational expertise. Manufacturers engage with a focused, integrated team rather than a fragmented network.
Founder & Managing Director
Commercial leadership, manufacturer relationships, and overall market-entry strategy.
Medical Director
Doctor-led clinical credibility and medical oversight for product positioning and stakeholder dialogue.
Regulatory Advisor
Independent regulatory expertise for TITCK processes, licensing, and compliance planning.
Sales & Market Access
Management of field relationships across clinics, medical stakeholders, distributors, and pharmacy channels.
Marketing & Operations
External specialist support for launch activation, communications, and operational coordination.
Ready to explore the Turkish market with the right structure?
Share your product category, current position, and objectives. Let us assess together how you should enter Turkiye.